Monday 15 March 2010

David James - Out of Print



I'm really keen to see some more exhibitions, so when I read about the brand new David James 'Out of Print' exhibition I just had to drop it in a post. The former AnOther Man and current AnOther creative director has put together this digital exhibition - Exhibiting mixed media works by acclaimed creative director David James in chronological order, the show illustrates a considered engagement with technology within James’s design practice, particularly in relation to the fashion advertising campaigns for Prada.

From what I can gather this is an interesting look at how advertising has evolved to catch up with digital innovations - hence why the exhibition is a limited oeriod web based show:

“As digital media becomes the dominant media, I want this exhibition to mark the beginning of a new way of working for the studio. Our practice is no longer focused on two-dimensional representations, but all possible dimensions” – David James


The McQueen campaign will be featured as well as Dior and Prada work click here to take a look the show opens March 16 and closes on 1st May 2010

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